Frankfurt's new Gateway Gardens district has just become home to the first Element Hotel in Europe. Conceived as an ?extended stay hotel,? the Element Frankfurt Airport opened for business on 29 August 2014. In addition to 133 studios and suites, it includes the Spanish restaurant Limones, an espresso bar, two meeting rooms, and a gym.
The hotel was designed by the architectural firm of Neumann Architekten, Frankfurt am Main. The project development for the new eight-storey building raised on a plot of about 1,800 square metres directly next to the central park of Gateway Gardens was realized by the companies OFB Projektentwicklung and Gross & Partner Grundstu?cksentwicklungsgesellschaft. Just in time for the opening, a large public area of about 1,000 square metres was completed outside the main entrance of the hotel, offering green areas and benches for a quiet time out.
With a projected gross floor area of 700,000 square metres on an estate of 35 hectares, Gateway Gardens counts among the largest urban district developments of any airport city in Europe. The new district is situated right next to Frankfurt Airport as well as to the airport's regional and long-distance railway station and the Frankfurter Kreuz motorway interchange. By 2019, it will moreover have a dedicated stop on the rapid transit system with an own railway station, providing direct connectivity to downtown Frankfurt and to the airport.
The Munich-based Bari Group, which opened this first European hotel of the Element brand that is owned by Starwood Hotels & Resorts, was also responsible for the implementation and adaptation of the concept in Frankfurt. Key aspects both for the construction and the operation of the hotel are sustainability, environmental awareness, and efficiency. The Element Frankfurt Airport is the first of up to ten Element brand hotels that is to be created in Europe under the aegis of Bari Group over the next few years.
The Element Hotel combines comfort with sustainability, a concept that perfectly complements Gateway Gardens as the green heart of Frankfurt Airport City, elaborated Stephan Bender. He heads the Frankfurt office of OFB Projektentwicklung, while also being Managing Director of G & O Gateway Gardens Erste GmbH & Co. KG, a Joint Venture of Groß & Partner Grundstücksentwicklungsgesellschaft mbH and OFB Projektentwicklung GmbH, which realizes the development and construction of Element. Today, sustainability is no longer incompatible with an innovative locations, but is an elemental component to improve your chances for long-term business survival, Bender added.
Introducing an innovative hotel concept like that of the Element brand in Gateway Gardens presented a one-off opportunity for us. With one of the world's largest airports in the immediate vicinity, this new forward-looking business quarter offers perfect conditions for our long-term guests. When the chance presented itself to open Europe's first hotel of the Element brand here, we did not hesitate for a moment, emphasised Marco Bari, Managing Director and CEO of Bari Group.
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Now open for guests: The Element Frankfurt Airport at Gateway Gardens
Background Details on Gateway Gardens
Gateway Gardens is a ?Global Business Village? in the European heartland, and with a projected gross external area on an estate of 35 hectares one of the largest urban district developments of any airport city in Europe.
Until 2005, Gateway Gardens was a residential area for the families of US Air Force personnel working at the former US Rhein-Main Air Base. Since then, the compound has become not just a quarter within Frankfurt's Airport City, but also an official new district of the city proper, billed as Frankfurt-Gateway. The driving force behind Gateway Gardens is the joint commitment of Fraport AG, Gross & Partner Grundstu?cksentwicklungsgesellschaft mbH, OFB Projektentwicklung GmbH, and the City of Frankfurt am Main.
In the years since the completion of the first building at Gateway Gardens, which was the catering plant of LSG Sky Chefs in 2008, 30 percent of the properties have already been sold. The combined workforce of the companies now domiciled here adds up to more than 4,000 people. By the end of the marketing drive, their ranks will have swelled to anywhere between 16,000 and 18,000 people.
Background Information on Bari Group
Bari Gruppe GmbH & Co.KG, with headquarters in Munich, was founded by Marco Bari, an American, and his German wife Marlene in 2011. The company specialises in development, operating, and advisory services for hotels and hotel groups. One of the key purposes of Bari Group is to embed the American concept of the Element brand into the European context and to adapt it for a given European country. The various adjustments take differences in nationality, standards and preferences into account. The 133 suites and studios at Element Frankfurt, for instance, feature espresso machines rather than coffee percolators of the traditional type. Over the next five years, up to ten Element hotels are to be created in Europe under the aegis of Bari Group. For more details, please go to www.barigruppe.de and www.elementfrankfurtairport.com.
Background Information on Starwood Hotel & Resorts
With more than 1,200 hotels in 100 countries and 181,400 employees at proprietary hotels and management enterprises, Starwood Hotels & Resorts, Inc. is one of the leading high- end hotel companies in the world. Starwood is owner, operator, and franchisor of hotels, resorts, and residences with internationally renowned brands like St. Regis, The Luxury Collection, W, Westin, Le Me?ridien, Sheraton, Four Points by Sheraton, Aloft, and Element Starwood also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality time-sharing holiday resorts. www.starwoodhotels.com.